Walmart Style Tour
We hit the pavement & brought style directly to customers across the country with a 40-event traveling tour. From Los Angeles to New York and Chicago to Dallas, we helped people discover elevated styles at affordable prices, only from Walmart.
GRWM for the WST
The Walmart Style Tour received a lot of love IRL & on social earning 373M branded connections with an 80% likelihood to purchase.
Our local social let people know when the tour was heading to their area & what to expect in a fun, natural social tone of voice.
We also partnered two highly fashionable social influencers to reach the right audience.
Qiana N. Lee-Oates - CD
Bridget Kelly - CD
Becky Wong - ACD
Caitlin Condon - Sr. CW
Sofia Gomes - AD